31
SCRI
Brand Identity
Guidelines 3.0
2026
Table of Contents
Color
2.3
Gradient Guardrails
Do not modify the gradient
composition except for the angle,
including the assigned colors.
Keep the gradient usage simple
and straightforward.
Note: Gradients are reserved for the
Marketing team.
Avoid radial or diagonal graidents. Gradients should
only be linear at 0°, 90°, 180°, or 270°, aligning with
the direction of the Beam.
When a gradient is placed beside a solid color, the
darker hue in the gradient should be positioned next
to the solid color.
Avoid placing a gradient next to another gradient. Avoid text, icons, or actionable graphics
over gradients.
Today's clinical trials.
Tomorrow's therapies.
Keep the number of gradients to two or less to keep
the styling bold, simple, and intentional.
Gradients start at the first curve of
the adjoining Beam, ensuring the full
gradient spectrum is visible.
