32
SCRI
Brand Identity
Guidelines 3.0
2026
Table of Contents
The Beam
2.4
The design consists of a circle and
a rectangle, joined at the center
of the circle, and then merged to
form the iconic shape—the Beam.
Dimensions of these elements
are determined by the material
and composition of artwork.
Length is determined in half circle
increments. See page 34, "Creating
the Beam", for further details.
The Beam acts as a container
for solid colors, gradients,
and photography.
The Beam is a central graphic
element in the design system.
It represents how we work with
data-driven precision to pave
the way in advancing therapies
for patients.
Anatomy of the Beam
The Beam
The Increments
The Elements
Circle's
Center
Rectangle
Circle
Half Circle
