91
SCRI
Brand Identity
Guidelines 3.0
2026
Table of Contents
In motion graphics, icons are
secondary elements to the brand
shapes. Icons should only be used
if the story's narrative or message
cannot be effectively conveyed
without them.
Icons should always have a circle
behind them, even if this circle
matches the background color. This
helps maintain the icon's clarity.
Icon Usage
Motion
6.2
These icons provide more meaning than shapes alone. These icons utilize white circles behind them for clarity.
