73
SCRI
Brand Identity
Guidelines 3.0
2026
Table of Contents
5.1
Social Media
SCRI has an established set of
social media guidelines and rules
of etiquette to be followed for all
of our various platforms.
Social Media Etiquette
Because of the interactive nature of social
media, there are occasions where users may
leave comments or remark on a particular
department or patient experience. As a
healthcare organization, transparency is
key, but there are instances that need to be
reported or monitored.
If you see a question posed by a member of
the public that needs a timely response, or
feel someone has posted an inflammatory or
inappropriate comment, please contact the
Marketing Department for best practices. Only
SCRI Marketing is to respond to these issues
and concerns.
Patient media consent forms are obtained by
Marketing for all company-related posts that
feature patients or employees.
Please remember that you cannot post
photos with patients or anything with patient
information in it on your personal social
media accounts. Violation of this rule will put
you, as an employee, and the company, at
risk for violation of HIPAA and other privacy
regulations.
If patients want to post on their personal
accounts that is their choice.
Interaction Patient Information
