34
SCRI
Brand Identity
Guidelines 3.0
2026
Table of Contents
The Beam
2.4
When creating the Beam as a graphic
for composition, start on the short
side of the canvas and divide into
one, three, or five equal sections. The
sections define the size of the circle
element of the Beam. The amount of
sections are driven by the content and
visual impact desired.
The Beam runs along the long side of
the canvas. To determine the length of
the Beam, create a template of circles
abutting one another starting at one
end of the document. Lines added
at each circle's edge and center
represent the half circle increments
that define the length of the Beam.
When creating a Beam from the
opposite side, use the same template
process. It's ok that templates might
not meet perfectly but make sure
to leave ample space between so it
doesn't look obviously mismatched.
Creating the Beam
Long Side
Long
Side
Long
Side
Long Side
Short
Side
Short Side Short Side
Short
Side
Half Circle
Increments
Ok to overlap
template.
Leave ample
space between
Beam edges.
Half Circle
Increments
Ok to overlap template.
Leave ample space
between Beam edges.
Horizontal Documents
Vertical Documents
